In a move toward transparency, the CDC co-chairs are highlighting Apra’s recent management shift. They’re using this transition as a natural moment to "look under the hood" and ensure they are meeting member needs in a fast-changing industry. To help, please complete their 7-question survey by March 15 to help shape future content.
Established in 1998, the Apra Margaret Fuhry Award is given to an Apra member committed to the prospect development (PD) profession, based on leadership, mentorship, and volunteerism. The 2025 recipient was Eresha De Silva, head of donor operations on World Vision Australia’s private funding team.
What follows is an email conversation between fellow Fuhry awardee Jeff Walker (2004) and De Silva. Learn how she entered the profession, what keeps her inspired, her advice for those new to the PD community, and more
In the spirit of Valentine’s Day, Apra invited members of the prospect development community to share what they love most about their work. Through stories, reflections, and candid perspectives, respondents revealed a profession grounded in curiosity, collaboration, and purpose.
Members spoke about meaningful donor relationships, evolving technology, lifelong learning, mentorship, and the satisfaction of seeing their work translate into real-world impact.
What follows is a snapshot of what our community shared.